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Law Firm Internet Marketing Case Study – Personal Injury Attorneys – Part II

Just 13 days after beginning work on the website of Gertler, Gertler, Vincent and Plotkin, Google has picked up on the minor change I...

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Law Firm Internet Marketing Case Study – Personal Injury Attorneys – Part I

I thought it would be interesting to conduct a case study on a very competitive practice area in a mid-size market – and post...

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Your Law Firm On The First Page Of Google In 2010 – For Free

Late in 2008, I wrote a three-part series titled How To Get On The First Page Of Google in 2009….For Free. This guide focused...

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Preparing To List Your Law Firm on Google Local Business Search

(See the introduction to Google Local here) (See Part II here) In order for your Business to do well on Google’s Local Business Listing,...

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Building Your Law Firms Google Local Business Listing

(See The Google Local Introduction here) (See Part I here) Part II To take advantage of Google Local Search, go to Google Local Business...

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Potential Clients Fear The Phone?

Trey Ryder, in one of his recent newsletters, talked about the fear that potential clients have about calling an attorney on the phone. Think...

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You Cannot Bore People Into Buying

The headline above was repeated over-and-over again by one the most successful Madison Avenue ad men ever. I won’t bore you with his life...

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Bing and Yahoo Merger

In case you haven’t heard, Microsoft is buying Yahoo – with regulatory approval expected sometime in 2010. I’m thinking that this deal will result...

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Is AVVO Turning To The Dark Side?

I’m all for a company monetizing a website, but AVVO is beginning to turn to some questionable revenue generating models. They’ve worked very hard...

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Justia Disappoints

Almost a year ago, I was gushing about how wonderful Justia was (see this post) by offering law firms across the country access to...

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